Gentle, joyful stop-motion for Pampers, born from an in-person creative briefing and brainstorm with the Pampers marketing team at their Ohio headquarters, and produced on location for Amazon and social.
Bring Pampers’ key product messaging to life in a way that feels warm, clear, and instantly understood, on social and on Amazon product pages.
A full day at Pampers’ Ohio headquarters for an in-person creative briefing and brainstorm with their marketing team, pressure-testing ideas against the brand’s key messages.
Produced on location: art directed and animated two video assets that carry the messaging through simple, relatable moments.
Both assets performed well across Pampers’ social and Amazon channels, including product pages and ads, in one consistent visual world.
